The most important football tournament in the world, the one that brings the most valuable players, representing their home countries. 36 teams, ready to fight for the trophy and a place in history. There's no football event bigger thant this. The 2014 World Cup was played in Brazil, and our idea for this occasion was to represent the values, landscapes, the carnival, colors, culture, architecture and nature of Brazil. A party full of colors and shapes for each spot of this package.
I worked developing different Brazil and football icons, to then build each spot with this new vision.
I worked developing different Brazil and football icons, to then build each spot with this new vision.
Sketches / Process
Credits:
Client: Fox Latin America
Director: Facu Labo
Executive Producer: Patricio Verdi Brusati
Line Producer: Fer Soma
Animation Director: Facu Labo
Art Director: Josefina Llano
Graphic Design: Josefina Llano, Rodier Kidmann, Romina Giarrizzo
3D Animation: Facu Labo, Javier Bianchi, Ezequiel Leiva
Compo: Facu Labo, Mati Furno
VP Creative Services: André Takeda
Production Director: Santiago Domingo
Creative Director: Alex Mendes
Art Director: Javier Cistari
Production Manager: Juan Manuel Almasque
Producer: Fernando Cabello
Director: Facu Labo
Executive Producer: Patricio Verdi Brusati
Line Producer: Fer Soma
Animation Director: Facu Labo
Art Director: Josefina Llano
Graphic Design: Josefina Llano, Rodier Kidmann, Romina Giarrizzo
3D Animation: Facu Labo, Javier Bianchi, Ezequiel Leiva
Compo: Facu Labo, Mati Furno
VP Creative Services: André Takeda
Production Director: Santiago Domingo
Creative Director: Alex Mendes
Art Director: Javier Cistari
Production Manager: Juan Manuel Almasque
Producer: Fernando Cabello
